SMO stands for Social Media Optimization and includes all processes to increase the visibility of a website in social networks (Facebook, Twitter, LinkedIn, Google+ Youtube etc.) increasing the links pointing to your website, and therefore increasing SERP positioning.
Social Media Marketing makes use of social media sites to raise visibility on the Internet and to promote products and services. Social media sites are useful for building social (and business) networks, and for exchanging ideas and knowledge.
Social Media Marketing uses podcasts, wikis, blogs, online videos, photo sharing, news sharing, message boards, and posts on social networking sites to reach a large or targeted audience.
Some Examples of Social Media Optimization / Marketing Techniques are as follows:
-Joining relevant online communities or social networking sites to help promote your business.
-Adding RSS feeds to your website (RSS stands for Really Simple Syndication that can be used to easily update content).
- Blogging (where you add content to blogs).
- Creating your own business blog.
Social Media Marketing makes use of social media sites to raise visibility on the Internet and to promote products and services. Social media sites are useful for building social (and business) networks, and for exchanging ideas and knowledge.
Social Media Marketing uses podcasts, wikis, blogs, online videos, photo sharing, news sharing, message boards, and posts on social networking sites to reach a large or targeted audience.
Some Examples of Social Media Optimization / Marketing Techniques are as follows:
-Joining relevant online communities or social networking sites to help promote your business.
-Adding RSS feeds to your website (RSS stands for Really Simple Syndication that can be used to easily update content).
- Blogging (where you add content to blogs).
- Creating your own business blog.
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